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It's not so complicated

numéro 28
date 07/2012
magazine Lucire
périodicité trimestriel
Univers Mode
nationalité NZ

We always seem to be a smidge early on developments. We were online before much of our competition. We had a digital-first strategy before the term was even coined. Just today, before writing this editorial, we dug up a 2006 issue of Lucire for inspiration. In there: a headline on Kate Middleton, where we called her ‘arguably the most stylish woman in the world.’ If there’s one thing Lucire has enjoyed doing over the years, it’s observing trends, and being a record of them—and, where possible, being ahead of them.

  • The new influencers — Par Sarah Mackenzie

    Sarah Mackenzie peers inside the world of the young, beautiful and well connected socialites who are influencing fashionitas globally.

  • Perfecting the process — Par Jack Yan · Visuels : Shawn Brickbill

    Changing the world again: Source4Style makes the global business of fashion more ethical and transparent as it helps labels source directly from sustainable, ecological suppliers

  • Synonymous with sleepwear — Par Roanna Bell

    From humble beginnings of working over a kitchen table to an Australian sleepwear empire, Peter Alexander is a powerhouse when it comes to the pyjama game. Roanna Bell looks at the rise and rise of Peter Alexander

  • Reinventing Cambodia — Par Sopheak Seng · Visuels : Balazs Maar

    Sopheak Seng heads to Cambodia for its first fashion week, finding plenty of talent with a Khmer heritage—and has high hopes for how the organizers might follow up the event

  • Julian Danger sees Violet — Par Roanna Bell · Visuels : Nikita Brown

    The Lucire team attends Violet, Julian Danger’s spring–summer 2012–13 show, during the recent Wellington Fashion Week. Roanna Bell reports, and talks to designer Amy-Rose Goulding

  • Man I feel like a woman — Par Geneviève Hole

    Brad Pitt steps up as new poster boy for Chanel No. 5: a modern twist for an empowering fragrance

  • Glamour Puss — Visuels : Holly Broomhall

    In her own surroundings, she is queen—free to roam, free to be, and free to look within to indulge in her personal luxury

  • It's not so complicated — Par Jack Yan · Visuels : Andrew Matusik

    With sex kitten roles having established her, and two seasons of a reality show that confronted tabloid rumours about her, it’s not too difficult to understand the life of Denise Richards, says Jack Yan

  • Out of the hills — Visuels : Andrew Matusik

    Uma Lele on Audrina Patridge, the sultry star and reality screen queen who is making waves in Hollywood

  • The style maker — Par Jack Yan

    Christopher Svensson, Ford’s Director of Design for Asia-Pacific and Africa, is the man who will have an increasing say on how the Blue Oval’s cars will look. Jack Yan speaks with him in Melbourne

  • The fairy-tales city of Annecy — Par David Machowski · Visuels : David Machowski

    With its breathtaking views of surrounding mountains and crystal-clear lakes, the small city of
    is the perfect place to explore the French countryside

  • A perfect haven away from home — Visuels : Courtesy Twinpalms

    Janejit Sooksombatisatian rates the Twinpalms Phuket resort as one of the world’s finest, an unforgettable experience with a dose of professionalism at every turn

  • Simply irie-sistible — Par Elyse Glickman

    Forget the package deal and go à la carte! Jamaica boasts a treasure trove of unique lodging options, fresh island fare and unexpected cultural surprises